Amsterdam Reset Society
RESET Society

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Amsterdam Reset Society

64 people in 16 groups discovering the Capitol.

After our free tours in Rotterdam and The Hague we wanted to give potential clients a real insight in how our tours are in reality. With in every group one or two speakers, 64 people went in 16 groups of 4 persons per bike through Amsterdam. A day with splendid weather and some fantastic stories. But also a closed store every now and then. That is what try-outs are all about. Learning from your faults. Nevertheless, at the end of the day most of the people were very enthusiastic about what they experienced during this sunny day.

RESET Society

The Reset Society is the RESET YOUR BRAND test lab. Potential clients who are considering to work with us can join us to feel what we do. We try out new cities for new tours. The Reset Society is used only once or twice a year. Every year we visit a new city or new parts of cities where we have been to in the past years. The atmosphere in The Reset Society is casual and free. We ask people their opinion about what they have experienced during the day. What was good, what could be better. So far we went to cities in The Netherlands. From 2015 on we will also visit some cities abroad.

Amsterdam

Amsterdam renewed.

Amsterdam has it all. Or has it all again. The creative climate has changed over the last years and contains a lot of new surprising concepts to discover. Every neighbourhood has its own DNA and a lot to see. That doesn't make it easy to decide where to go to. From a service point of view, especially in the retail area, Amsterdam has still a lot to learn compared to other Dutch cities. But why should they? Tourist are coming anyway. From the Haarlemmerstraat, Oud Zuid, the authentic North, the East area and Islands, de Wallen, there is such a large offer to choose from. Reset Your Brand offers Amsterdam for the international flavor but even more for their hidden treasures. Some people call Amsterdam an open air museum. Maybe true, but if you look with different eyes you could be surprised. Lose yourself in a canal maze. Window-shop where live merchandise is lit with red neon, or duck into a smoky little ‘coffeeshop’ selling substances not available over the counter elsewhere. If you think you’re a bit above all that, visit great art museums… and of course take your chances with the traffic and trams by riding on a bike. This is the part you will find in guides for tourists. Amsterdam is more than that. In fact Amsterdam is changing surprisingly during the last 2 years to an interesting city with new refreshing developments. Amsterdam looks casual, but is very organised. On your bike it will only take half an hour from the West to the East and from the South to the North, as long as locals are not yelling to get out of their way. Although Amsterdam is filled with stores, it is not famous about the service inside. We show you the unexpected parts of Amsterdam, the uprise of  'de Baarsjes,' the surprising projects of the North, the developments in de 'Spaarndammer' area and more. If you want to see the other Amsterdam and be inspired by the unexpected, join us on a surprising trip to the Hedonistic capitol of The Netherlands.

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